Daniel Jones

5+ years turning messy data into decisions that actually get made.

Projects

A mix of personal builds and professional client work. All end-to-end, all data-driven.

Companies I've worked with

Client and employer organisations across consulting, charity and retail sectors.

Toyota Toyota
IKEA IKEA
Macmillan Cancer Support Macmillan
Ikano Insight Ikano
Certas Energy Certas Energy
Halfords Halfords

Capabilities

The tools and disciplines I use to build analytics that make a real difference.

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SQL & Databases

Complex queries, CTEs, window functions, stored procedures. PostgreSQL, SQL Server, SQLite.

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Python & Analytics

Data wrangling with pandas, analysis with NumPy, geospatial work with NetworkX and graph algorithms.

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Power BI & Dashboards

End-to-end dashboard builds. DAX measures, data modelling, interactive reports that non-technical teams can use.

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Reporting & Insights

Translating raw data into clear narratives. Trend analysis, KPI frameworks, and presentations that drive decisions.

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Predictive Modelling

Propensity models, demand forecasting, price corridors and classification. Built, validated and deployed in production.

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NLP & Text Analytics

Sentiment analysis, multi-language classification and automated insight pipelines across large volumes of unstructured text.

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ETL & Data Engineering

Pipeline design, data ingestion, transformation and loading across multiple source systems. Built for reliability and reuse.

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Geospatial Analysis

Graph-based routing, footfall intelligence, area prioritisation and map visualisation across real-world location datasets.

Let's work with data together

Open to new opportunities, collaborations or just a conversation about a dataset.

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